Role: Sr. Web Designer
Company: Bluestem Brands, Inc. -Haband Company LLC, Mahwah NJ
(Retail Brands/E-commerce)
Auditing competitors, wireframing, and designing the company's landing pages weekly for a better customer shopping experience on multi-platforms.
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Haband’s design-thinking process
Empathized with what Haband's customers really need, why they need certain products, and how to supply their needs.
Defined the problem based on click map reports. Make changes on creatives, functions, and affordable price points.
Brainstormed ideas and created low-fidelity prototypes. Created a mockup to show the flow from the front-end to the back-end.
Built Wireframes, Tested Internal Usability, refined creative, and prototyped before launching the site.
Role: Freelance Web Designer
Company: Sushi Siam Taos Restaurant -Taos, NM
(Restaurant)
Designed a new brand website from scratch to finish. Created a user-friendly website and responsive food order app.
“Branding is more than identity. It’s you and your service”
— Chris Do
Role: Graphic/Web Designer
Company: Midaschain Inc. -Northvale, NJ
(Jewelry Factory)
Rebranded the company’s identity and marketing materials including website and social media.
Brand identity design concepts
Inspirational Research
Logo Design Ideas
Stationary Mockup
Commercial Sign Mockup
Business Card Designs
Magazine Ad
Promotional Products Mockup
Transition Previous to New Logo @2018
